Hi ,

If you missed this, you need to know about it.

Earlier this year, Amazon started allowing DRM-free Kindle eBooks to be downloaded as EPUB and PDF files. That means readers can now take your book off the Kindle ecosystem and read it on any device they want.

For fiction authors, this is mostly a piracy conversation. For business authors like you, it is a conversion conversation.

Here is why this matters to your bottom line.

If your book's back matter contains a call to action with a clickable link, that link works perfectly inside the Kindle app. But when a reader downloads your book as a PDF or EPUB and opens it in a third-party reader, the behavior is unpredictable. Some apps handle links well. Some do not. Some strip them entirely.

That means the one moment where your reader is most motivated to take the next step, right after finishing your book, just got less reliable for a segment of your audience.

What to do about it.

Make sure your back matter does not rely solely on a hyperlink. Include the full URL in plain text so it can be typed manually. Better yet, make the URL short and memorable. If your call to action sends readers to a 47-character URL with tracking parameters, you have a problem that just got worse.

This is one of those small infrastructure details that most authors will not think about until they notice their conversion numbers dipping. I am flagging it now so you can check yours before that happens.

If you want me to look at your full book-to-client setup, including your back matter, request a free Authority Platform Review here:

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Best,

Elizabeth Javor

Founder and Lead Book Marketing Strategist

Turn Your Book Into a Client Acquisition System

​thebookmarketingsource.com • elizabeth@thebookmarketingsource.com​
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